-
Flyer design help
Hi all, I was wondering if there were any scrappers here that had a good eye for design?
in particular, e-waste collectors, I just wanted some tips as to what else I can put on my flyer.
I have two flyers, one for advertising to businesses and one for residential homes.
the one that I want to fix is the business flyer, I was just starting out and was in a rush to give the designer an idea.
so I just came up with a couple lines on the front, Free pick-up service & Free data destruction as that's what I thought was most important
to companies wanting to recycle e-waste.
i'm happy with my logo, the colors and my biz' name, I blanked out my name & phone # so it wouldn't appear i'm trying to get free advertising :)
this flyer is printed in A5 size, so it's quite big and just feels empty and doesn't quite do it for me, I prefer the back so I usually hand it with the back facing up
when i'm doing a face to face or staple my card to it which makes it seem more, mostly I distribute them through letterbox walks or leave them at reception.
This is the front, what can we do here?
http://i980.photobucket.com/albums/a...pscea9ead9.jpg
I only got 1000 of 'em printed so I need more but before I go for a bigger print run, I want to fix it.
what can I put on the front? i'm thinking data destruction should go? when I hand it to a receptionist, they don't seem to catch on what it's about real quick,
i'd like them to see it and get an instant thought that it's about electrical equipment.
This is the back, there's a bit more here, the idea for the back is when i'm picking up from an office, I hand a flyer to the receptionist, then as i'm picking up things, walking in and out
with the trolley, i'm hoping they are reading my flyer and it gives them more ideas, they might remember the broken coffee machine, kettle or think of something else.
http://i980.photobucket.com/albums/a...ps9e24b531.jpg
Anything else I can do to the back?
I'd really appreciate some ideas or examples I could get ideas from, thanks!
I got this star from planet ark which I can use, maybe that could go on the fback, in between my name & the plugs?
http://i980.photobucket.com/albums/a...psf5367a18.jpg
This is my residential flyer for comparison, I did this this flyer later on, it's size is DL, the letterbox size so it's more compact and seems filled up.
as you can see, I charge residential homes a $10 pick-up fee, most calls are inspired by peoples need to get rid of their old crt's, the $10 covers the extra effort needed to recycle right.
well, id say it balances out in the long run, sometimes I don't charge 'cos the pick up is so good, other times I can spend an hour picking up one crt that the owner was sure it was in the garage somewhere!
Residential front..
http://i980.photobucket.com/albums/a...ps8acb3d3e.jpg
Residential Back..
http://i980.photobucket.com/albums/a...psc97dfccc.jpg
The only issue I might have with this flyer is a lot of calls ask whether it's $10 per item or $10 for everything.
I understand most are probably just making sure, but maybe I should make that more clearer next time round?
-
The only detail I noticed was "keeping toxic e-waste from local landfill". Taking off my scrapper hat for a minute and putting on my "joe average consumer" hat, I would say that dumping my computer in the landfill isn't THAT toxic. The word cheapens an otherwise very well thought out page.
Just my $0.02.
Jon.
-
Yeah I guess if you compare others things like chemicals ect, a computer doesn't appear to fit into that category.
I'll think up another word for next time, that flyer is my residential, i'm circulating them now so can't change until next print.
but it's the top one that i'm trying to fix, trying to be a bit more effective with my biz' to biz' advertising.
-
-
funny thing is the very word they've always used to identify PCBs (printed circuit boards), was/is as them being "toxic waste", which was/is not wanted in our landfills. Maybe next time you can manufacture a new term everyone would know ; )
The only thing that looks "cheap" to me is the $10 flat pick-up fee
-
really? you mean it looks cheap and trashy? or it looks cheap in cost? :)
I think you mean it cheapens the flyer, I don't know, I have to put the price up as they'd all be calling for price.
it's hard to manage a phone, taking bookings and picking up at the same time, so I couldn't handle just queries.
the general response I get from customers is why so cheap? they almost fell over reading it, thinking i'm going for that deal.
initially it was going to be $5, I only target my district with residential, i'm even picking up in the same street on the day,
I usually feel guilty taking the money.
PCR, That's a great flyer, thanks for posting it up, it's my understanding that people like to read, I think your flyer is well described.
the pictures of e-waste give it a more professional feel, you only need to look at them and realise what's going on here.
i'm jealous of your drop off location, that's my next step, but we have laws here that prevent recycling & public drop off facilities being together.
-
well, i made that statement before seeing the whole string of photos, thought it to be on the commercial ad. $10 be about right on residential p/u's i guess. I wasn't trying to imply your ad looked cheap at all man
-
oh it's ok if you did, i've put it up for ideas so i'm prepared for critisism :)
that's basically what I had in mind, if people can tell me what they hate about it,
then I can go about and tweak it, nothing's set in stone and i like change.
so your saying $10 is too cheap? well maybe I should then have a limit on crt's, 2 or 3 are ok,
but seems I get a lot of 5 & 6's, so i'll go that way.
any more flyer examples?
-
Here's a little half sheet I used to hand out, I had a bigger one for computer stores. This one was for residential hand-outs.
http://i1135.photobucket.com/albums/...8/Untitled.jpg
-
I hardly even want CRTs anymore, even for free, but will accept one with a computer. The last ones I picked up just got dropped off at Goodwill on my way home
