Here's about the only tip I can give you right offhand,
http://www.scrapmetalforum.com/scrap...ess-cards.html



I just wanted to add that it doesn't happen overnite, and you might look around at what everyone else is scrapping and do something different.
Go around to yard/garage sales and hand out your cards/flyers. It's a perfect way to get your name out, and if you do haul-off's then you'll end up getting some great stuff that you can turn.